Haryt bazar sredasynda (gur\u015fawynda, \u015fertlerinde, \u00fdagda\u00fdynda). Teleke\u00e7ilik i\u015fi netijeli hasaplan\u00fdar, ha\u00e7an \u2013 da k\u00e4rhanany\u0148 \u00f6nd\u00fcren \u00f6n\u00fcmi barada isleg tap\u00fdan bolsa, o\u0148a isleg bar bolsa. Haryt z\u00e4hmeti\u0148 \u00f6n\u00fcmi bolup, ol pe\u00fddaly zatdyr \u00fda \u2013 da janly z\u00e4hmeti\u0148 pe\u00fddaly netijesidir. Onu\u0148 gymmady, satyn alynmagy we ulanylmagy sarp edijilere anyk kanagatlanma d\u00f6retmelidir.<\/p>\n
Pikir bo\u00fdun\u00e7a haryt (harydy\u0148 \u00fdadrosy) \u2013 bu harydy\u0148 ni\u00fdetlenen esasy h\u00e4si\u00fdetnamasydyr, bu alyjyny\u0148 hakykatda al\u00fdan hyzmaty \u00fda \u2013 da sarp edijini\u0148 \u015fu haryt bilen \u00e7\u00f6z\u00fd\u00e4n meselesydyr.<\/p>\n
Real (hakykatda) \u00fderine \u00fdetirilen haryt \u2013 bu satuwa h\u00f6d\u00fcrlen\u00fd\u00e4n harydy\u0148 belli bir alamatlaryny\u0148 jemidir, \u00fdagny da\u015fary bezegi, hili\u0148 derejesi, marka, ady we gaplanan.<\/p>\n
Hyzmatlar bilen \u00fcpj\u00fcn edilen haryt \u2013 bu real harytdyr, \u00f6zem hyzmatlar bilen \u00fcpj\u00fcn edilen, \u00fdagny kepillendirilen, serwis (hyzmat etmek), monta\u017e, karzla\u015fdyrma, \u00fderine \u00fdetirmek.<\/p>\n
\u015ee\u00fdlelikde, haryt \u00f6z\u00fcnde fiziki, tehniki h\u00e4si\u00fdetleri we \u015fe\u00fdle \u2013 de satyn alyjy \u00fc\u00e7in bazar h\u00e4si\u00fdetnamalaryny\u0148 go\u015fma\u00e7a b\u00e4hbitlerini jemle\u00fd\u00e4n bolsa, onda ol sarp ediji \u00fc\u00e7in gymmatly bol\u00fdar.<\/p>\n
Ahyrky ulanyp bolmak gora\u00fdy\u015f nokadyndan harytlary iki topara b\u00f6lmek kabul edilendir: islegi \u00f6d\u00e4p bil\u00fd\u00e4n harytlar we \u00f6n\u00fcm\u00e7ilik maksatly harytlar.<\/p>\n
Sarp edi\u015f harytlary) islegi \u00f6d\u00e4p bil\u00fd\u00e4n harytlar \u2013 bu \u015fahsy, ma\u015fgala sarp edi\u015fine al\u00fdan harytlar.<\/p>\n
\u00d6n\u00fcm\u00e7ilik maksatly (ni\u00fdetli) harytlar \u015fahsy \u015fahslar, guramalar tarapyndan so\u0148raky, geljekde i\u015fl\u00e4p bejermek \u00fda \u2013 da ga\u00fdtadan satmak \u00fc\u00e7in alyn\u00fdan harytlar. Harydy\u0148 m\u00f6h\u00fcm bazar h\u00e4si\u00fdetnamasy bolup, onu\u0148 b\u00e4sde\u015flige ukyplylygy bol\u00fdar, \u00fdagny harydy\u0148 bazarda talap edilmek m\u00fcmkin\u00e7iligini\u0148 bolmagy.<\/p>\n
Harydy\u0148 b\u00e4sde\u015flige ukyplylygy onu\u0148 hil, ykdysady we marketing h\u00e4si\u00fdetnamalaryny\u0148 jemi bilen kesgitlen\u00fd\u00e4r.<\/p>\n
B\u00e4sde\u015flige ukyplylyk hil g\u00f6rkezijileri \u2013 bu harydy\u0148 anyk talaplaryny kanagatlandyrmak ta\u00fd\u00fdarlygyny h\u00e4si\u00fdetlendir\u00fd\u00e4r. Ykdysady g\u00f6rkezijiler harydy\u0148 sarp edi\u015f nyrhyny hasaba almalydyr, \u00fdagny harydy\u0148 satyn aly\u015f we ony ulanmaga \u00e7ykdajylary.<\/p>\n
Marketing g\u00f6rkezijileri harydy\u0148 da\u015f-t\u00f6weregini h\u00e4si\u00fdetlendir\u00fd\u00e4r, ol bolsa harydy sarp edij\u00e4 \u00f6z\u00fcne \u00e7ekijiligi \u00fcpj\u00fcn ed\u00fd\u00e4r.<\/p>\n
\u015ee\u00fdlelikde, harydy\u0148 b\u00e4sde\u015flik ukyplylygy \u2013bu otnositel g\u00f6rkezijidir, \u015fu harydy\u0148 b\u00e4sde\u015f harytdan tapawutlylyk h\u00e4si\u00fdetini g\u00f6rkez\u00fd\u00e4r, \u00fdagny anyk jemgy\u00fdet\u00e7ilik talaplaryna, \u015fe\u00fdle \u2013 de, ony \u00f6nd\u00fcrmek ulanmak we marketing \u00fcpj\u00fcn\u00e7iligi bilen bagly \u00e7ykdajylary\u0148 gabat geli\u015f derejesini g\u00f6rkez\u00fd\u00e4r.<\/p>\n
\u00a0Bibimer\u00fdem NARLY\u00ddEWA <\/strong><\/em><\/p>\n \u00a0 S.A.Ny\u00fdazow adyndaky T\u00fcrkmen oba hojalyk uniwersitetini\u0148 Weterinar lukman\u00e7ylygy fakultetini\u0148 Zootehni\u00fda ta\u00fdarlyk ugruny\u0148 1-nji \u00fdyl talyby <\/strong><\/em><\/p>\n <\/p>","protected":false},"excerpt":{"rendered":" Haryt bazar sredasynda (gur\u015fawynda, \u015fertlerinde, \u00fdagda\u00fdynda). Teleke\u00e7ilik i\u015fi netijeli hasaplan\u00fdar, ha\u00e7an \u2013 da k\u00e4rhanany\u0148 \u00f6nd\u00fcren \u00f6n\u00fcmi barada isleg tap\u00fdan bolsa, o\u0148a isleg bar bolsa. Haryt z\u00e4hmeti\u0148 \u00f6n\u00fcmi bolup, ol pe\u00fddaly zatdyr \u00fda \u2013 da janly z\u00e4hmeti\u0148 pe\u00fddaly netijesidir. Onu\u0148 gymmady, satyn alynmagy we ulanylmagy sarp edijilere anyk kanagatlanma d\u00f6retmelidir. Pikir bo\u00fdun\u00e7a haryt (harydy\u0148 \u00fdadrosy) \u2013 […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,1],"tags":[],"_links":{"self":[{"href":"https:\/\/newsashgabat.com\/index.php?rest_route=\/wp\/v2\/posts\/24191"}],"collection":[{"href":"https:\/\/newsashgabat.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsashgabat.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsashgabat.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/newsashgabat.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=24191"}],"version-history":[{"count":1,"href":"https:\/\/newsashgabat.com\/index.php?rest_route=\/wp\/v2\/posts\/24191\/revisions"}],"predecessor-version":[{"id":24192,"href":"https:\/\/newsashgabat.com\/index.php?rest_route=\/wp\/v2\/posts\/24191\/revisions\/24192"}],"wp:attachment":[{"href":"https:\/\/newsashgabat.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=24191"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsashgabat.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=24191"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsashgabat.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=24191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}